Adam Force and Ian Resler know good music. After meeting in the thick of the illustrious club scene of New York City, they became fast friends, but it was their love of music that grew their friendship into a successful partnership forming AlterImage. Release Promo has long been fans of both their productions and also label which has consistently been releasing some of the most cutting edge, intelligent dance music around over the last 2 years. We had a chance to sit down and chat with Ian and Adam about their label, production career and a variety of other topics, a transcription of the interview is below and we hope you enjoy it.

1. How did you guys get involved in electronic music? How did you discover your love for it?

Ian: My friends invited me to a club here in NYC called Twilo when I was 18 to check out some guy Paul van Dyk. I happily went along to try something new and never looked back. I missed PVD only 2 times during his residency at Twilo over the next two years and was a regular at the Sasha and Digweed parties as well. It was a really special time in music history and amazing to have been a part of! Adam: That’s a great question and I could be embarrassed a bit to answer, haha. When I was 15-16, I came across some “New York Underground” CDs and trance. Shortly after, I started getting my way into NYC iconic clubs like Tunnel and Limelight. Age didn’t matter. It was a totally different world back then, crowds, trends, scene, the whole nine yards. From there I shifted gears by going to the all famous Twilo and buying GU019, Digweed! He actually just played a few of those classics recently in NYC as a tribute. From there, I was hooked. The experience was overwhelming.

2. Were you guys DJs on your own before starting AlterImage or have you always DJed together? And how did you meet initially?

Ian: I met Adam on the Twilo message board! I was a DJ a few years before him and did many events during my college years. Adam became my roommate junior year when he transferred and he got the bug and started DJing as well. We formed AlterImage after leaving college when we moved back to NYC.

Adam: Ian said it. Just a side note – Once I got in the zone on the decks I really ended up teaching him how to do it proper, haha :). Just kidding, we always joked about that. During college, us and another roommate went to the record stores in town or in Boston at every free moment, bought new tunes and then went back and played records for hours to see who bought better records. What a great time. We fought for Tijuana Groove when it came out on Bedrock and I still have all my vinyl. The ones we didn’t like were thrown out on the roof of our townhouse on campus. By time we left, our roof was covered. Everybody could see as they walked by, haha.